Aviation Gin Trolls Commercial’s Backlash
Written by Tony Schultz on December 9, 2019
If you haven’t seen or heard of Peloton then you’ve been far away from any kind of media. Peloton is basically a workout bike that links to trainers via the internet and a video screen and can be manipulated by them. They recently came out with a commercial where a very fit woman gets it as a gift from her husband and thanks him for her “improvement” basically losing 4 pounds in a year’s time. Needless to say there has been some backlash because …. well that’s what we do now. Anyhow, Aviation Gin, co-owned by actor Ryan Reynolds has a great commercial in response. They use the same actress from the Peloton ad and her life seems to be different now. Simple yet utter genius. First the ad that has the internet angry followed up by the Aviation Gin ad. Brilliant!