black river beach

There are a lot of fun ways to help raise funds for special events and programs. This one has to be the … coolest! Sorry for the pun. Polar Plunge in LaCrosse is the longest running one in the state and they’ve been doing it for 26 years. All the funds they raise go to […]

Polar Plunge has been going on in LaCrosse for 26 years. That’s the longest in the state of Wisconsin! Every year folks brave the jump – or in the case here run into the frigid waters in a show of support and fundraising for Special Olympics. There are a few ways to help this year […]

Be freezin’ for a resaon! La Crosse’s premier winter event is back! It’s the Polar Plunge at Black River Beach! Join us on March 7, 2020 as Special Olympics Wisconsin fans raise funds for Special Olympics Wisconsin athletes. KQ98 will also be auctioning off a guitar signed by artists that have visited the La Crosse […]


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